Mariana Tek pricing, explained

Mariana Tek (Advent / Xplor) does not publish a single sticker price the way Junocal, OfferingTree, or Arketa do. Pricing is quote-based — you contact sales, describe your studio, and receive a custom proposal. Secondary sources (Exercise.com) place the base subscription at $179-285/month per location, rising to roughly $260-360/month all-in once you add the $80-100/month modules most studios run.

Mariana Tek's tiers are Core, Core + Growth, and the Full Growth Bundle. The Core base runs from $179-285/month per location (secondary-source figures), with pick-a-spot and the core scheduling features Mariana Tek pioneered. The native branded app is a separate add-on module (~$80-100/month), not bundled into the base. Annual contracts are standard at this tier and most others.

Pricing scales with location count off the $179-285/month per-location base. A two-location chain pays roughly twice the single-location price. At enterprise franchise scale — beyond ten locations — is genuinely where Mariana Tek's premium price is justified: franchise-tier HQ reporting, central instructor scheduling across dozens of sites, and location-specific P&L are mature in a way built for that scale. Up to ten locations, Junocal Growth covers cross-location memberships and cross-location reporting at flat per-account pricing.

Mariana Tek doesn't operate a consumer-facing marketplace in the same way Mindbody and Momence do. There's no equivalent of the Mindbody app where consumers browse and book directly across studios. Mariana Tek studios run their own customer-acquisition channels — Instagram, Google, local marketing — without paying marketplace commission on attributed bookings.

Mariana Tek runs on Stripe, with payouts direct to the studio's bank account and no published markup on processing. This is broadly the operator-friendly pattern — different from Mindbody's bundled merchant-of-record model — and the studio pays the published processing rates without a separately advertised platform fee.

Standard contracts run 12 months with auto-renewal at the end of the term. The auto-renewal price may differ from the initial-term price. There is typically a notice window before the term ends. Multi-year deals are sometimes available with a discount, though most operators run on 12-month renewals.

For a single-location reformer pilates studio at roughly $300/month all-in (within the ~$260-360 all-in range once add-on modules are included): around $3,600/year in subscription, plus the published processing rates on the studio's own Stripe payouts, plus any optional add-ons (the branded app module, marketing services, etc.). For a comparable studio on Junocal Studio at $29/month all-in: approximately $350/year. The annual difference for a single-location studio runs in the thousands in Junocal's favour.

For multi-location reformer brands scaling beyond ten locations where central-HQ franchise-tier reporting and complex per-location P&L structures are essential. The per-location architecture is built for enterprise franchise scale. For up-to-ten-location operations, Junocal Growth at $69/month covers multi-location storefront, location-aware memberships, and cross-location reporting at a flat per-account price — and for single-location studios, the Mariana Tek premium typically doesn't pay back versus operator-friendly alternatives that ship the same core features at a fraction of the cost.