Junocal publishes flat per-plan pricing ($15 / $29 / $69), intentionally serves the boutique class-based shape rather than the mid-market all-in-one, and ships month-to-month rather than annual contracts. Migration from WellnessLiving handled in your first 30 days.
Sources verified May 2026. WellnessLiving publishes most tiers (Starter $69, Business $199, BusinessPro $349); the headline rate is usually an introductory promo that reverts, and Enterprise is quote-only.
Junocal is studio booking and management software for boutique pilates, yoga, barre, and dance studios. From $15/month. Studios keep their own Stripe account, with no marketplace commission and no annual contract. Pick-a-spot booking is included on every plan, alongside term-based courses and hybrid in-person + online classes. Public, transparent pricing in GBP and USD. Founded in 2026 by Sharon Onyinye.
Studios comparing Junocal with WellnessLiving most often weigh pricing, payment terms, and contract length — the facts below cover all three.
Junocal is a WellnessLiving alternative for studios that find the mid-market feature set overwhelming or its promo-then-standard pricing hard to plan around. Three structural differences: published flat pricing, intentionally narrower scope (boutique class-based studios), and month-to-month vs. WellnessLiving's standard 12-month contracts.
WellnessLiving publishes most tiers, but the headline rate is usually an introductory promo (Business at $39, BusinessPro at $69) that reverts to the standard $199 / $349 after the first months. Junocal publishes flat pricing that stays the same in month one and month thirteen. The lack of a promo cliff is itself a differentiator.
WellnessLiving's feature set is built for the mid-market: franchise-tier reporting, employee scheduling depth, membership-management breadth, multiple module configurations. For a boutique studio, much of this depth is paid-for complexity. Junocal is intentionally narrower — the surface area matches the boutique shape.
WellnessLiving standard contracts run 12 months with documented cancellation friction at term-end (notice windows, retention calls, auto-renewal terms). The contract length is the structural lock-in growth-equity-backed platforms standardise on. Junocal commits to month-to-month — cancel any time with one click, your access continues until the end of the billing period.
WellnessLiving is backed by McCarthy Capital, a growth-equity firm that led a US$66M growth investment alongside CIBC in August 2022 (a minority growth stake, not a control acquisition). Growth-equity backing tends toward price escalation and add-on monetisation as the company scales. Junocal is independent — no investors whose return profile depends on lock-in.
| Junocal | WellnessLiving | |
|---|---|---|
| Pricing transparency | $15 / $29 / $69 published, flat | Most tiers published; promo reverts |
| Starting price | $15 | $69 Starter (Business $199, promo $39) |
| Annual contract | No, month-to-month | Standard 12-month commitments |
| Built for | Boutique class-based studios | Mid-market multi-discipline |
| Pick-a-spot on entry tier | Yes | Higher tiers |
| Term-based courses | Built in | Stitched together by hand |
| Payment processor | Your own Stripe Connect direct | Bundled (WellnessLiving merchant of record) |
| Self-serve membership pause | Every plan | Partial |
| Ownership | Independent | McCarthy Capital (growth equity) |
| Free trial | 14 days, no card | Demo only |
Pick-a-spot on every plan, term courses, your own Stripe.
See the vertical page →Term-based teacher trainings, no marketplace.
See the vertical page →Class-first, boutique-scoped. Not gym-first.
See the vertical page →$15 flat. Narrower surface, faster daily workflow.
See the vertical page →WellnessLiving allows full CSV export from its admin panel. We take it from there — client list, booking history, memberships, class packs, intake forms and email opt-in status all carry across. No extra cost on any plan.
For boutique class-based studios that find WellnessLiving's feature surface overwhelming or its promo-then-standard pricing hard to plan around, Junocal is the closest direct alternative. Three structural differences: flat pricing that never reverts ($15 / $29 / $69) vs. WellnessLiving's promo-then-standard model, intentionally narrower scope (boutique class-based studios) vs. WellnessLiving's mid-market all-in-one breadth, and no annual contract vs. WellnessLiving's standard 12-month commitments.
The most common reasons in publicly verified reviews: feature complexity for needs the studio doesn't have (WellnessLiving targets the mid-market and ships a broad surface), promo-then-standard pricing where the headline rate reverts after the introductory period, annual contract terms with documented cancellation friction at term-end, and the ownership context (McCarthy Capital, the growth-equity firm that led a 2022 investment in the company).
WellnessLiving publishes most of its tiers: Starter $69, Business $199 (promo $39), BusinessPro $349 (promo $69), with Enterprise quote-only. The catch is that the promo rate reverts to the standard price after the first months. Junocal publishes flat pricing: $15 Starter, $29 Studio, $69 Growth, and the price you sign up at is the price in month three — no promo cliff, no renewal re-pricing.
WellnessLiving is genuinely good for mid-market multi-location studios that need its franchise-tier reporting, employee scheduling depth and membership management breadth. For a boutique pilates, yoga or fitness studio, much of that depth is paid-for complexity that slows daily workflows. Junocal is intentionally narrower — built for the boutique-class-based shape specifically.
Yes. Junocal handles migration from WellnessLiving during your first 30 days at no extra cost. WellnessLiving allows CSV export covering client list, schedule, memberships, packs and intake form data. We import everything, review it with you, then pick a Sunday cutover. Most studios go from CSV to live on Junocal in five business days.
14 days free, no card. Published flat pricing. Boutique-scoped product. Month-to-month.